Fabb

[FOR CONSUMER TECH BRANDS]

Hardware photography that reads premium on the first zoom.

Headphones, wearables, smart-home, peripherals, gadgets — Fabb is the AI photo studio for consumer tech brands shipping crowdfunding visuals, retailer carrier tiles, and PDP creative without renting a tabletop team. Glass, matte, brushed metal — controlled.

  • Studio-quality renders that respect material — matte, glass, brushed metal, soft-touch.
  • Color and finish swaps from a single hero capture, ready for PDP carousels.
  • Five-second hero clips and ergonomic lifestyle frames sized for every channel.
Hero macro — wireless earbuds case open on a brushed steel surface, soft directional light, subtle neon rim
  • 20+PDP angles per SKU from one source capture
  • 3 daysFrom engineering sample to crowdfunding-ready creative
  • $0Tabletop studio bookings, day rates, or retoucher freelancers

TRUSTED BY CONSUMER TECH BRANDSLogo wall placeholder pending real customer approvals

  • BRAND A
  • BRAND B
  • BRAND C
  • BRAND D
  • BRAND E
  • BRAND F
Three-up — wireless earbuds flatlay, finish swap (matte vs glossy), on-ear lifestyle frame

BY INDUSTRY

Built for crowdfunding, carrier listings, and PDP that converts on the spec sheet.

Consumer tech brands launch in pieces — Kickstarter visuals, then carrier listings, then DTC, then retail bundles, then a refresh six months later. Fabb is the AI product photography studio for consumer electronics: spin a hero capture into exploded views, finish swaps, ergonomic on-model usage frames, and motion clips — all without booking a tabletop studio for every milestone.

WORKFLOWS

Fabb workflows for consumer tech brands.

Every workflow runs in the same studio. Brief once, ship variants the same day.

  1. Flatlay of a smart-home hub on dark walnut with concentric reflection rings

    FLATLAY SCENE GENERATION

    Flatlays that respect the material story.

    Glass picks up the wrong light, brushed metal flares, soft-touch reads dead under cheap diffusion. Fabb's flatlay engine controls reflections and surface tension so the product reads premium on the first zoom.

    1. Upload one capture from the engineering sample or hero photo.
    2. Pick a flatlay scene — concrete, brushed metal, dark walnut, glass tile.
    3. Generate finish swaps and color variants in a single batch.
    4. Export crops for PDP carousel, carrier tiles, and retailer specs.

    150 credits per variant

  2. Smartwatch on a wrist mid-gesture, soft daylight backdrop, three-quarter crop

    ON-MODEL ERGONOMICS

    Ergonomic usage frames without booking a hand model.

    Wearables, peripherals, and smart-home need on-body context. Fabb generates ergonomic usage frames — hands, ears, wrists, gestures — without scheduling a hand model and a tabletop studio.

    1. Upload the product capture and a usage reference if available.
    2. Choose model attributes — skin tone, hand framing, gesture, wrist position.
    3. Toggle preservation when device finish must remain pixel-true.
    4. Generate carousel-ready usage frames for PDP, paid social, and email.

    300 / 500 credits per variant (with preservation)

  3. Vertical video still — earbuds case opening to reveal both buds, soft motion blur

    VIDEO ANIMATION

    Push-ins, finish reveals, and UI moments.

    Animate a still into the kind of crowdfunding hero clip a Kickstarter campaign actually converts on. Standard for organic, premium when the asset has to carry paid spend.

    1. Pick any product still or finish render Fabb already generated.
    2. Choose motion preset — push-in, finish reveal, exploded view, UI moment.
    3. Render standard or premium quality based on placement.
    4. Drop into Reels, TikTok, YouTube Shorts, Kickstarter, and PDP autoplay.

    400 / 2,000 credits per clip

  4. Drop Kit overview — six-up grid showing finish swaps, exploded views, ergonomic frames

    DROP KIT

    Crowdfunding-ready creative from one capture.

    Drop Kit takes one engineering sample shot and bundles flatlay, finish swaps, on-body, and motion into a launch-ready creative pack — sized for Kickstarter, Indiegogo, carriers, and DTC.

    1. Upload the hero capture once.
    2. Fabb auto-generates flatlay, finish swap, on-body usage, and motion frames.
    3. Pick variants, swap any frame, request alternates instantly.
    4. Export pre-cropped for crowdfunding pages, carrier listings, and PDP.

    2,500 credits — Creator and Studio tiers

  5. Diagram tile — past campaign frames flowing into a brand model token, branching into renders

    CUSTOM BRAND MODELS

    Train a model that knows your design language.

    Studio brands train a custom aesthetic model on their own past launches — material palette, finish preferences, lighting style, lens feel — so every render reads like the same campaign shot it.

    1. Upload reference frames from past launches and brand campaigns.
    2. Fabb fine-tunes a brand-specific aesthetic model in hours.
    3. Apply your model to flatlay, on-body, and video flows in one click.
    4. Lock the look across new SKUs, color extensions, and refresh launches.

    5,000 credits per training — Studio tier

SCENE PRESETS

Scenes tuned for premium tech.

Surfaces, light angles, and props that flatter glass, matte, brushed metal, and soft-touch finishes — and read premium on the carrier carousel.

  • Hub on brushed steel

    Brushed steel

  • Earbuds on walnut surface

    Dark walnut

  • Speaker on concrete

    Concrete slab

  • Phone on glass tile

    Glass tile

  • Desk lifestyle

    Daylight desk

  • Smartwatch ergonomic

    Hand-on-wrist

  • Exploded part view

    Exploded view

  • Screen state mock

    UI moment

WHY BRANDS CHOOSE FABB

Built for consumer tech brands.

  • Material respect.

    Glass, matte, brushed metal, and soft-touch each get the lighting they earn — no flare, no wax, no plastic look.

  • Finish swaps from one capture.

    Spin matte, glossy, satin, anodized, and color extensions from a single engineering sample shot.

  • Crowdfunding-ready in days.

    Hit a Kickstarter timeline without a tabletop studio booking. Hero shots, exploded views, and motion in one workflow.

Founder portrait, dark backdrop, three-quarter crop

CUSTOMER LOVE

Kickstarter visuals shipped in days, not vendor lead times. We hit our funding bar two weeks earlier than the last launch.

Cofounder

Cofounder, a consumer hardware startup

More customer stories

FAQ

Common questions.

  • Right now Fabb works from photo input — a single hero capture or staged sample shot. CAD-to-render is on the roadmap, but the cleanest path today is a quick tabletop capture or studio render of the engineering sample, which Fabb then spins into every variant.

Ship a launch without booking a tabletop studio.

Start with the free trial — 1,000 credits, no card. Upload one engineering sample capture, run a Drop Kit, and ship the rest of your launch creative the same week.