Fabb

[FOR HOMEGOODS BRANDS]

Home and decor photography that respects scale and context.

Linens, decor, cookware, lighting, ceramics, candles — Fabb is the AI photo studio for home brands shipping seasonal refreshes, retailer pitches, and DTC PDP without scouting locations every quarter. Generate believable interiors and styled tabletops from one product shot.

  • Studio-quality lifestyle interiors with believable scale, light, and depth.
  • Seasonal retheme without re-shooting hero SKUs every refresh.
  • On-model handheld frames for cookware, ceramics, and decor pieces.
Hero lifestyle — ceramic vase on linen-covered side table, soft daylight from a window, neutral interior walls
  • 8xLifestyle interior variants per SKU vs. one location-scout day
  • 4Seasonal rethemes per year without re-shooting hero SKUs
  • $0Location scouts, set rentals, or stylist day rates

TRUSTED BY HOMEGOODS BRANDSLogo wall placeholder pending real customer approvals

  • BRAND A
  • BRAND B
  • BRAND C
  • BRAND D
  • BRAND E
  • BRAND F
Three-up — ceramic flatlay → styled tablescape → on-model handheld pour shot

BY INDUSTRY

Built for the brands publishing four seasons of decor every year.

Modern decor, kitchen and tabletop, bedding and bath, lighting, candles, planters, and tableware — homegoods brands ship more seasonal creative than almost any vertical. Fabb generates the lifestyle interiors, styled flatlays, and on-model handheld frames you need for catalog, PDP, and paid social — without location scouts, set rentals, or stylist days every refresh.

WORKFLOWS

Fabb workflows for homegoods and decor brands.

Every workflow runs in the same studio. Brief once, ship variants the same day.

  1. Cutting board with bread, butter, and ceramic on linen, soft window light

    FLATLAY SCENE GENERATION

    Styled flatlays that read editorial.

    Stone and ceramic, linen and rattan, wood and brass — Fabb's flatlay engine arranges believable surfaces, prop scale, and depth-of-field cues so your hero piece lives inside an interior, not on a void.

    1. Upload one product shot per SKU.
    2. Pick a flatlay scene — linen napkin, oak cutting board, marble counter, woven rug.
    3. Generate seasonal palettes for the same hero SKU.
    4. Export crops for catalog, PDP, paid social, and email.

    150 credits per variant

  2. Hand pouring water from a ceramic pitcher into a glass on linen counter

    ON-MODEL HANDHELD

    Handheld frames without booking a hand model.

    Pour shots, lift-and-show, hand-on-lid — homegoods buyers want context, and context is human. Fabb generates handheld and in-room frames with believable scale and ergonomics.

    1. Upload the product shot and a usage reference if available.
    2. Choose model attributes — hand framing, gesture, room context.
    3. Toggle preservation when finish or pattern fidelity must stay exact.
    4. Generate carousel-ready usage frames for PDP and paid social.

    300 / 500 credits per variant (with preservation)

  3. Vertical video still — candle igniting on a linen tabletop, soft motion blur

    VIDEO ANIMATION

    Pours, candle reveals, and slow room moments.

    Animate a still into a slow camera move through an interior, a candle reveal, or a pour shot. Standard for organic feed, premium for paid social hero and PDP autoplay.

    1. Pick any flatlay or on-model frame Fabb already generated.
    2. Choose motion preset — pan, push-in, candle ignite, pour, parallax.
    3. Render standard or premium quality based on placement.
    4. Drop into Reels, TikTok, YouTube Shorts, and PDP autoplay tiles.

    400 / 2,000 credits per clip

  4. Drop Kit overview — six-up grid for one hero ceramic across formats

    DROP KIT

    A seasonal capsule from one product shot.

    Drop Kit takes one hero SKU shot and bundles flatlay, lifestyle interior, on-model handheld, and motion into a launch pack — sized for catalog, PDP, paid social, and email.

    1. Upload the hero SKU shot once.
    2. Fabb auto-generates flatlay, lifestyle interior, handheld, and motion.
    3. Pick variants, swap any frame, request alternates instantly.
    4. Export pre-cropped for catalog, Shopify, paid social, and email.

    2,500 credits — Creator and Studio tiers

  5. Diagram tile — past campaign frames flowing into a brand model token

    CUSTOM BRAND MODELS

    Train an aesthetic that lives in your kind of interior.

    Studio brands train a custom aesthetic model on past campaigns — palette, prop language, light direction, room style — so every render lands like a campaign your stylist already shot.

    1. Upload past campaign frames and brand reference photography.
    2. Fabb fine-tunes a brand-specific aesthetic model in hours.
    3. Apply your model to flatlay, lifestyle, and video flows in one click.
    4. Lock the look across new SKUs and seasonal refreshes.

    5,000 credits per training — Studio tier

SCENE PRESETS

Scenes tuned for modern home and decor.

Surfaces, room palettes, and props that flatter ceramic, linen, brass, oak, marble, and woven natural fibers — and read editorial on every retailer tile.

  • Tableware on linen napkin

    Linen napkin

  • Cookware on oak board

    Oak cutting board

  • Decor on marble counter

    Marble counter

  • Decor on rug texture

    Woven rug

  • Lamp at bedside table

    Bedside lamp

  • Soft window-side scene

    Window daylight

  • Family-style tablescape

    Tabletop spread

  • Pour shot from ceramic

    Hand pour

WHY BRANDS CHOOSE FABB

Built for homegoods and decor brands.

  • Believable scale.

    Fabb's scene engine handles room depth, prop scale, and floor-to-ceiling cues so a vase actually reads as a vase on a counter.

  • Seasonal retheme without reshoots.

    Spring linen, summer raffia, fall oak, winter wool — same hero SKU, four seasons of creative.

  • Retail and DTC, both covered.

    Catalog spreads, PDP carousels, paid social hero, email — same render, multiple channel-spec exports.

Ops lead portrait, neutral interior backdrop

CUSTOMER LOVE

Our catalog swaps became a design sprint instead of a logistics problem. We retheme four times a year now without booking a single location.

Ops Lead

Operations, a DTC homegoods brand

More customer stories

FAQ

Common questions.

  • Yes. Lifestyle scene presets are designed around real interior cues — depth-of-field, perspective, scale anchors, light direction. The hero SKU is preserved while the room is generated around it.

Retheme the catalog without a location scout.

Start with the free trial — 1,000 credits, no card. Upload one hero SKU, run a Drop Kit, and decide if Fabb earns its place in your seasonal stack.