Fabb

[FOR PHOTOGRAPHERS]

Your eye, amplified — not replaced.

Apparel and product photographers, lifestyle shooters, retainer-bound studio owners — Fabb is the AI photo studio that handles your variant stack so you stay on-set for hero moments. Pre-light comps, rush PDP alternates, and motion deliverables without booking another shoot day.

  • Pre-light comps that show clients the look before rigs go up.
  • Rush PDP alternates without recall fees or another model day.
  • Motion deliverables that bill as add-ons, not retainers.
Start free trialView pricing
  • 2xDeliverables per retainer day without adding shoot hours
  • Same dayPre-light comps in front of clients before rigs go up
  • 0Recall fees on rush alternates

CREATIVE PARTNERSLogo wall placeholder pending real customer approvals

  • BRAND A
  • BRAND B
  • BRAND C
  • BRAND D
  • BRAND E
  • BRAND F

BY USE CASE

Built for the studios that own retainers and need to scale deliverables.

Apparel photographers running ten DTC brand retainers. Product specialists shooting for Amazon agencies. Studio owners managing capture days, retouchers, and editors. Fabb is the digital grip and diffusion bench for your studio — handling variant stacks, rush comps, and motion deliverables so you can stay on-set for the hero work that earns the day rate.

WORKFLOWS

Fabb workflows for photographers.

Every workflow runs in the same studio. Brief once, ship variants the same day.

  1. PRE-LIGHT & VARIANT STACKS

    Pre-light comps and variant stacks before the rig goes up.

    Sell the look in the briefing call instead of selling it after the shoot. Fabb generates pre-light comp boards from a sample shot so clients sign off on direction before lights are rented.

    1. Upload one sample or moodboard reference.
    2. Pick scene presets and propose variant directions.
    3. Generate comp boards in minutes — show clients before booking gear.
    4. Lock direction with sign-off, then shoot for the hero frames you actually need.

    150 credits per variant

  2. ON-MODEL ALTERNATES

    Rush PDP alternates without recalls.

    When a client adds a colorway after wrap, Fabb runs the alternate from the original on-model frame — no recall, no model fee, no studio re-rental. You bill the alternate as a deliverable, not as a redo.

    1. Use the on-set hero frame as the source.
    2. Toggle preservation when garment graphics or finish must stay exact.
    3. Generate alternates with the requested colorway, framing, or scene.
    4. Deliver the new variant inside the same retainer cycle.

    300 / 500 credits per variant (with preservation)

  3. MOTION DELIVERABLES

    Motion deliverables that bill as add-ons.

    Animate the on-set hero into 5-second motion deliverables — push-in, parallax, sway, pour. Add motion to a static shoot package without booking a videographer or an editor.

    1. Pick the on-set hero or any retouched frame.
    2. Choose motion preset matched to brief tone.
    3. Render standard or premium quality.
    4. Bill motion deliverables as part of the retainer or as add-ons.

    400 / 2,000 credits per clip

  4. DROP KIT

    Retainer launch packs from one captured frame.

    When a retainer brand drops a new SKU between shoot days, Drop Kit fills the gap. One captured frame, one launch pack, full bill on a delivery you didn't have to schedule.

    1. Upload one captured frame from your archive.
    2. Run Drop Kit on the brand-trained model.
    3. Deliver flatlay, on-model, lifestyle, and motion in one pass.
    4. Send the bundle to the client without a recall day.

    2,500 credits — Creator and Studio tiers

WHY TEAMS CHOOSE FABB

Built for photographers.

  • Stay on-set for the hero.

    Let Fabb handle the variant stack so your shoot day is reserved for the work that actually earns the day rate.

  • Bill add-ons, not redos.

    Rush alternates, motion deliverables, and pre-light comps become billable line items instead of unpaid recalls.

  • Faster sign-off, fewer revisions.

    Pre-light comps end the lookbook ping-pong before lights go up. Direction gets locked when clients see proofs in the room.

CUSTOMER LOVE

“Keeps invoices honest while multiplying deliverables. I'm shooting fewer total days and billing more total work.”

Studio Owner

Studio Owner, an apparel-specialist photographer

More customer stories

FAQ

Common questions.

  • No. Fabb is built around captured input — your eye, your light, your direction, your hero frame. The variant stack is what gets multiplied, not the hero. Studios that use Fabb bill more, not less.

Bill add-ons, not redos.

Start with the free trial — 1,000 credits, no card. Run a pre-light comp on your next retainer brief, and decide if Fabb earns its place inside your studio bench.

Start free trialSee pricing